When GE wanted to showcase its new modular vaccine factory to the world, Phosworks was challenged to bring forward the best solution. With only one demo site, located in China with strong restrictions to visitations etc - the task was not straightforward. The result was an impressive award-winning campaign and an advanced "world's first" web-based VR solution.

Campaign Web

The main purpose of the campaign's website was to show in an intuitive way how easy it is to get a turn key vaccine factory in place almost anywhere in the world. We did a scroll based website with a variety of animations, as well as a number of films with in-depth content. You can visit the campaign site here

Web based VR

The next step was to give the world, especially the intended clientele, the opportunity to visit the factory. VR was close at hand. But as traditional VR does not have the same potential as the web, we developed a unique web-based VR solution. It resulted in a site that works on different smartphones and on a regular laptop. However, without the VR experience. You can find the whole site here

                

01

Campaign Webb

The campaign web site we developed was designed to show the concept in an intuitive and educational way, i.e how easy it is to get a turnkey vaccine factory in place, almost anywhere in the world. It is a scroll site based on a variety of animations, supported by a number of films with in-depth content. You can visit the campaign site here

02

Webb based VR

The next step was to give the whole world and, above all, the prospective clientele access to visit the factory. VR is close at hand, but traditional VR does not have the propagation potential of the web. Phosworks therefore developed a unique web-based VR solution. Designed for different smartphones, the site also works on a regular laptop, but without the VR experience. You will find the entire site here .