When GE wanted to showcase its new modular vaccine factory to the world Phosworks was engaged to bring forward a best practice solution. With only one demo site, located in China with strong restrictions when it concerns visits etc, the task was not straightforward. The result, anaward-winning campaign based on a "world's first" web-based VR solution.

01

Campaign Webb

The campaign web site we developed was designed to show the concept in an intuitive and educational way, i.e how easy it is to get a turnkey vaccine factory in place, almost anywhere in the world. It is a scroll site based on a variety of animations, supported by a number of films with in-depth content. You can visit the campaign site here

02

Webb based VR

The next step was to give the whole world and, above all, the prospective clientele access to visit the factory. VR is close at hand, but traditional VR does not have the propagation potential of the web. Phosworks therefore developed a unique web-based VR solution. Designed for different smartphones, the site also works on a regular laptop, but without the VR experience. You will find the entire site here .