As one of the fastest growing contract development and manufacturing organizations in the pharma industry, FUJIFILM Diosynth Biotechnologies, was struggling with their identity. How to create a strong and cohesive internal culture? How to claim a position in the pharma industry?
Let’s create something magical together.
At Phosworks, we believe that it’s the sum of all touchpoints that shapes a brand so we are proud to have worked together with FUJIFILM Diosynth Biotechnologies with everything from colouring books for kids to develop a new global website.
Long live all employees
We created a 10th anniversary video to celebrate all the people who have helped make FUJIFILM Diosynth Biotechnologies what it is today.
Hard to explain what you do at work?
We created a colouring book for kids who are curious about the world of viruses and vaccines. And a mobile shoot-em-up game – exterminate all viruses!
To communicate that FUJIFILM Diosynth Biotechnologies is adapting to the changes in the pharma industry we refreshed the visual identity.
Take a peek inside
An important aspect of working with an outsourcing partner like FUJIFILM Diosynth Biotechnologies is to make sure the manufacturing processes and facilities are of the highest standard. Since a personal visit includes dressing up for the clean room, we suggested an alternative: let’s create a VR experience that would allow potential customers to explore the facilities from the comfort of their own office.
A picture is worth a thousand words
How much is an animation worth? We created a series of animations that effectively communicates FUJIFILM Diosynth Biotechnologies offering. These animations were also used for internal training.
One web to rule them all
We designed and developed both an intranet and the public website. The intranet – a hub to share knowledge internally and co-ordinare global marketing efforts. The website – clearly communicating FUJIFILM Diosynth Biotechnologies industry leading offering in cell culture, microbial fermentation, and cell and gene therapy.
Together with FUJIFILM Diosynth Biotechnologies we developed a digital marketing program. To optimise SEO and generate leads from social media channels.